I always wonder how much share they get and what we, as an advertiser and/or publisher (on the web), get in terms of percentage and at last, Google is revealing its split on AdSense: 68% to publishers for content ads, 51% for search ads.

Today, in the spirit of greater transparency with AdSense publishers, we’re sharing the revenue shares for our two main AdSense products — AdSense for content and AdSense for search. . . . Continue reading »

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